Tripoto and Morris Garages (MG) India partners for 7 Season Web Series to be shot across 7 countries
Morris Garages (MG) India, the iconic British Automaker have reached upon an agreement with Tripoto, the global travel community to offer 3D video solutions. The mutual agreement aims to bolster awareness and generate interest in the brand before its launch in India later this year. Tripoto is producing a non-fiction travel web series ‘World of MG: An Indian Abroad’. The movie will be shot across 6 countries before it concludes in India
Renowned actor Amol Parashar has been chosen by Tripoto to lead the 7 season web series. The series will devote one season each for its seven shooting destinations. The show will have Anmol bring to life the long-standing relation of Morris Garages with the people through culture, food, festivities and cars. Anmol will also be promoting Morris Garages as the world’s leading luxury car brand around the shooting locations.
Michael Pargal Lyngdoh, Co-founder, Tripoto, recently remarked that “The digital renaissance in our country has triggered the youth to turn to the internet for alternative and shareable content. Web Series has become an impactful way to present a brand and create lasting conversations. Through World of MG: An Indian Abroad, we aim to build a connection for Morris Garages (MG) India amongst our strong and active community of more than 25 Mn+ travellers.”
Speaking on their association with Tripoto, Pallavi Singh, Marketing Head, Morris Garages (MG) India India, said, “Since the inception of the brand in 1924, storytelling has been an integral part of MG. In India, we have been following in the footsteps by focussing on powerful, emotive video content using new-age digital tools and formats. We’ve had a great association with Tripoto in the past with #RoadToMGLive! Through World of MG: An Indian Abroad series, we hope to take this association further ahead by giving a peek into MG’s global presence across the world and thereby, letting communities experience the local cultural flavour.”
The first season of the series consists of four episode shot in Thailand. It can be streamed via Tripoto’s social media channels and through its website from 14th March onwards. The four-episode be shown consecutively from 14th March to 17TH March.